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Being well informed on a number of matters can make a huge difference when it comes to salary negotiating. One of the biggest mistakes anyone can make in the midst of negotiating a salary is to fumble when it comes to knowing exactly what salary should be offered, and why.
A job candidate should be well informed on the fair market value of the position for which they're applying. There can be no guesswork involved, nor should there be. The amount of research it may involve to determine what other companies within the same industry and the same geographical location are paying is well worth the effort if it'll save you from discovering, months down the line, that you're not being paid what you're worth.
Negotiating the terms of employment through a professional staffing agency makes it easier for all involved.